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Min
The New Simplicity In Graphic Design
ISBN: 9780500292198
(PB - E)
€
An international visual survey of minimalism in contemporary graphic design.
Min explores the current rebirth of simplicity in graphic design. As creatives enter into a new phase of minimalism, taking contemporary design in fresh and exciting directions, they also wave goodbye to the ornate, decorative patterns that have saturated our visual culture for the past decade. This book showcases around 150 outstanding minimalist designers working across a wide range of formats and media - from independent magazines and album covers to corporate identity and branding. It is separated into three sections that identify key approaches to minimalism in its visual forms: 'Reduction', 'Geometry' and 'Print Production'. Only the finest international examples created in the last two to three years have been included, ensuring that Min is at the forefront of contemporary design. Interspersed throughout are exclusive interviews with leading practitioners and proponents of minimalist design, including Jessica Svendsen, Made Thought and Eric Hu, allowing you to gain in-depth insight into their creative processes. Essays on the evolution of minimalism in graphic design provide historical context and offer a comparison between the first wave of minimalism in the 1960s and its current renaissance.
Stuart Tolley is an art director, graphic designer and author of Collector's Edition, also published by Thames & Hudson. He is the founder of Transmission, a creative agency that specializes in the art direction and implementation of visualculture books, magazines and digital media.
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