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Season > Spring All titles
9789887774792 9789887774792_01 9789887774792_02 9789887774792_03 9789887774792_04 9789887774792_05 9789887774792_06
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Concept Stores & Pop-ups: Integrated brand systems in graphics and space

ISBN: 9789887774792 (PB - E)

Concept stores are all about discovery and experience, creating a unique retail environment where shoppers can explore a new vision for consumer culture.Hyper-curated, many emphasize quality over quantity of goods, presenting a well thought out and defined brand identity that encapsulates their philosophy. Some maintain an assortment within a very finite range, keeping it fresh through new products and vendors, others create stories around which to merchandise, dramatically changing their inventories month-to-month. This new volume of Brandlife examines not only concept stores but also pop-up shops that are experimenting with new models for retail establishments whether food, fashion or lifestyle. Includes a diverse array of brand collateral and interiors to inspire.

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