Look inside
|
Learning from China
A New Era of Retail Design
ISBN: 9789492311498
(HB - E)
€
As e-commerce uproots the norms and conventions of physical retail, Chinese retailers are showing the way forward. What can designers, architects and industry leaders learn from this innovation melting pot? Departing from Frame's successful Powershop series, Learning from China showcases 50+ retail designs developed by a troupe of national and international designers in China. From in -store maker studios and themed pop-ups to multifunctional spaces and phygital retail, a deep dive into a curated selection of case studies provides a window into the future of the industry.
Projects will be introduced by in-depth essays highlighting the panorama of the industry in China over thelast five years, discussing how it is impacting retail around the world, and contemplating what it all means for the future of the brick-and-mortar store.
|
